STRUCTURE
Build Systems That Scale
THE CHALLENGE
You’re booking trips. You’re making it work.
But behind the scenes? It’s chaos.
Every client takes a different amount of time. Your pricing is inconsistent. Your systems—if you can call them that—live in your head, your inbox, and whatever spreadsheet you were supposed to update two weeks ago.
You’re not unqualified. You’re just unstructured.
And it’s starting to show—in your bandwidth, your boundaries, and your bottom line.
Not a course. Not a mastermind. Not a magic formula.
You don’t need to work more. You need to work smarter.
STRUCTURE is the second phase of The Optimization Path™ designed for experienced travel advisors who’ve already built something, but now need to stabilize, streamline, and scale it with intention.
We’ll rebuild your business infrastructure from the inside out:
🔴The pricing
🔴The systems
🔴The process
🔴The client experience
🔴The calendar
🔴The growth strategy
You’ve got the drive. STRUCTURE gives you the framework to support it.
THE SOLUTION? STRUCTURE.
Here’s What Becomes
Clear
🔴 A Simplified, Scalable Workflow
From inquiry to post-trip follow-up your process becomes clear, repeatable, and client-worthy.
🔴 A Pricing Strategy That Makes Sense
We align your pricing with your value and your revenue goals so you stop undercharging and start growing.
🔴 A Service Suite That Supports Your Brand
You’ll walk away with clearly defined offerings that fit your niche and scale with your business.
🔴 Smarter Boundaries & Better Time Management
No more being “always on.” Learn how to protect your time without sacrificing service.
🔴 Systems That Save You Time (and Stress)
Whether you’re automating follow-ups or creating onboarding flows, we’ll get you out of the weeds.
🔴 A Business That Feels Run, Not Rushed
STRUCTURE gives you the clarity, tools, and space to lead not just manage.
What’s Included in Structure
🔴 8 x 60-Minute Private Coaching Sessions
High touch, strategy driven calls where we unpack your bottlenecks, rebuild your systems, and put structure behind your goals.
🔴 Offer Suite & Brand Experience Review
We audit your services and brand positioning to make sure they align with your target client—and your long-term growth.
🔴 Custom Workflow Mapping
Together, we map out your full client journey from inquiry to post trip with intentional, repeatable steps that reduce friction and save you time.
🔴 Revenue & Pricing Strategy Session
We'll break down where your money is coming from, where it’s leaking, and how to align your pricing to maximize both income and confidence.
🔴 Systemization & Tech Support
From automation tools to CRM best practices, we identify the right systems for your workflow and guide you through implementation.
🔴 Time & Task Management Framework
We’ll create a structure for your week that supports productivity without burnout, using time blocking, batching, and CEO habits.
🔴 Private Spaces Access Between Sessions
Stay supported between calls with real-time messaging and accountability from someone who’s been in your shoes.
🔴 Plug-and-Play Templates
Includes: Client Journey Map, Pricing Review Worksheet, Time Block Planner, Systems Audit Checklist, and Email Response Frameworks.
Structure: The Foundation
$3,200 Introductory Price
OR
3 Monthly Payments of $1,150
🟢 EIGHT 1:1 coaching sessions to organize, refine & elevate your business
🟢 Workflow design that supports the way you want to work
🟢 Profit and pricing clarity to stop guessing and start growing
🟢 Ongoing SPACES support between sessions
🟢 Templates, systems, and confidence that scale
$4,200 Standard Pricing
✅ STRUCTURE is for you if:
You’re booking clients—but the backend feels messy, duct-taped, or too dependent on you.
You’re constantly reinventing the wheel with every inquiry or trip.
You’ve outgrown your original pricing—but haven’t made the shift.
You’re losing time to inefficiency, disorganization, or burnout.
You’re ready to systemize your process, streamline your workload, and create room to grow.
You want your business to feel easier, more predictable, and truly scalable.
IS STRUCTURE RIGHT FOR YOU?
❌ STRUCTURE isn’t For you if:
You haven’t launched your business yet (start with SPARK instead).
You’re not booking clients consistently yet.
You aren’t open to changing your workflow or rethinking the way you operate.
You want quick fixes, but not the foundational work behind sustainable growth.
Not quite ready for STRUCTURE?
We’ve got you covered.
Start with SPARK a strategic reset designed to help you reconnect with your vision, clarify your brand, and build a stronger foundation for growth.
Let’s get your business working as hard as you do.
You’ve done the hard part by starting.
Now it’s time to refine, systemize, and scale what you’ve built so it doesn’t just survive... it thrives.
STRUCTURE is where your business gets organized, your pricing gets intentional, and your time starts working for you not against you.
If you’re ready to stop winging it and start running it like a true CEO this is your next step.
Ready to Build a Business That Works for You?
Let’s Build What Matters
You don’t need another training vendor. You need a strategic partner who sees the potential in your people and knows how to unlock it.
Whether you’re ready to elevate your leaders, build a culture people want to belong to or just start a real conversation about what’s possible, we’re here.
Let’s Build What Matters
You don’t need another training vendor. You need a strategic partner who sees the potential in your people and knows how to unlock it.
Whether you’re ready to elevate your leaders, build a culture people want to belong to or just start a real conversation about what’s possible, we’re here.