Welcome to The Optimization Papers
This is where real growth begins. Here you’ll find insights, strategies, and mindset shifts designed to help you sell with purpose, lead with clarity, and build a business that reflects who you truly are. Whether you're an executive leading a team, a solo entrepreneur scaling your impact, or a travel advisor looking to grow with intention—you’re in the right place.
Selling Feels Fake or Pushy? Here’s What’s Really Going On
Selling doesn’t feel hard because you’re bad at it. It feels hard because of what it triggers inside you. In this post, I unpack the quiet resistance most people carry into every sales conversation fear of rejection, imposter syndrome, and the belief that being authentic means being less effective. If you’ve ever felt like selling makes you someone you’re not, this was written for you.